They Changed Series

ABOUT THE PROJECT

They Changed is the companion video series to our award-winning book They Changed the Game. The series tells the stories of innovators who changed the world through their creativity, ingenuity, and determination.

THE APPROACH

Take the creative spirit of the illustrated book and put it in motion. Each explainer video is designed to be short, fun, and engaging, full of obscure facts and oddball animations. We crafted a common aesthetic flexible enough to be used for different stories, while still looking cohesive across the series. The stop-motion cutout style allows photos and videos to blend together in a delightfully quirky collage of sound and motion.